DOOM

To promote the game and build a stronger community of fans, Haven Agency, id Software, and Bethesda created the "Slayers Club", a loyalty program for fans of the Doom series. A celebration of the passion, creativity and love fans have poured into DOOM for nearly three decades. The club offers exclusive content, rewards, and events to members who play the game and participate in community activities. Overall, the Slayers Club was a successful digital marketing effort that helped to promote Doom Eternal and build a dedicated community of fans around the game.